Pepsi Max needed a brand campaign to strengthen its position as a low carb energetic drink for active people.
The graphics I created visually decline the brand mantra – “Live life to the fullest!” – by expressing motion and speed.
Pepsi Americas organizes annually a prom with a social mission and they needed a visual to inspire & invite people to the fort edition.
I played upon the dancing steps to recreate the Pepsi logo in a clean and elegant manner.
One of the largest Pepsi campaigns we worked on was the Brazil campaign -we were in charge with the graphic design implementation in Romania – for out of home materials, posters (outdoor & in-store) and limited edition bottle packaging.
Sloop is a smoothie brand in Romania, with a fresh and laid back tone of voice. We were in charge with creating social media graphics
One of the social media campaigns started from the insight that the brand consumers, corporate employees mostly, count the days till Friday, each week.
5 Gum needed a brand campaign to push sales in Romania. It needed to be more of a brand image campaign so I worked the graphic design starting from the powerful packaging.
Brand headline: Ice needles storm on the face, in the desert
The design also develops on this
Agricola, a Romanian meat and ham producer, needed a digital solution to inspire consumers on how to creatively use their products.
Our solution was a recipe mobile app that would help users with their cooking & shopping. I was in charge with the iOS & Android design.