Pepsi Max needed a brand campaign to strengthen its position as a low carb energetic drink for active people.
The graphics I created visually decline the brand mantra – “Live life to the fullest!” – by expressing motion and speed.
One of the largest Pepsi campaigns we worked on was the Brazil campaign -we were in charge with the graphic design implementation in Romania – for out of home materials, posters (outdoor & in-store) and limited edition bottle packaging.
Sony Xperia Z3 was launched in 2014 and the company set out to make it the best-seller smartphone from Sony.
That is why they needed more than a product campaign, the classic device & benefits, but a brand campaign to inspire people.
Solution: We launched a print campaign that would
Sloop is a smoothie brand in Romania, with a fresh and laid back tone of voice. We were in charge with creating social media graphics
One of the social media campaigns started from the insight that the brand consumers, corporate employees mostly, count the days till Friday, each week.
Romfilatelia is the Romanian stamp company, producing various collections of stamps and postcards, which can be explored on their website.
They needed a campaign to communicate their celebration of Bucharest collection.
Bucharest used to be nicknamed “The Little Paris” for its architecture and monuments and
5 Gum needed a brand campaign to push sales in Romania. It needed to be more of a brand image campaign so I worked the graphic design starting from the powerful packaging.
Brand headline: Ice needles storm on the face, in the desert
The design also develops on this