Pepsi Max needed a brand campaign to strengthen its position as a low carb energetic drink for active people.

The graphics I created visually decline the brand mantra – “Live life to the fullest!” – by expressing motion and speed.

Sloop is a smoothie brand in Romania, with a fresh and laid back tone of voice. We were in charge with creating social media graphics

One of the social media campaigns started from the insight that the brand consumers, corporate employees mostly, count the days till Friday, each week.

SLOOP wanted